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You don’t get a second chance at a first impression.

This chestnut is as true for your website as anything else. Your site has only a few seconds to make a positive impression on your potential customers — you need to craft a site that communicates what your brand and solution are all about, hooking your visitors in and converting them into customers. 


But where do you even begin when it comes to designing a website? 

In this post, we’ll cover some top options for custom website design agencies and companies. We’ll discuss offerings, pricing, testimonials, and more, giving you all the information you need to make the best decision for your startup. 

Benefits of Partnering with a Custom Website Design Company 

Before we dig into the top options for website design companies for startups, let’s answer a foundational question: why bother partnering with a web design company in the first place?

You can enjoy several benefits when you partner with a professional design company. First, you can ensure your site is not only polished and attractive, but also reflects the unique identity of your startup. Your website is the first impression many potential customers have of your business, so providing an incredible user experience through design, functionality, and messaging is important. 

Related Read: 10 Website Design Best Practices You're Ignoring

The right website design company will understand the importance of making it easy for visitors to navigate your website, understand your brand, and convert into leads or customers. These companies also have the skills and tools necessary to optimize your new website in terms of experience and search engine optimization. 

Additionally, outsourcing your website design can be cost-effective, especially for startups. Partnering with a custom website design company lets you leverage a full team of experts without hiring one in-house. An experienced team who is used to working together can also help prevent costly mistakes and design flaws that could hurt your business in the long run.

Let’s say you decide not to partner with a web design company. What are the risks? For starters, a poorly designed website can hurt your brand image. Visitors are more likely to bounce from an unprofessional site or one that is challenging to navigate. 

Designing a website is also a time-intensive process. If you try to tackle this yourself, you might spend six months and six figures on a site that doesn’t convert – wasting your valuable time there instead of on other important aspects of your business. 

Now that we’ve covered the importance of partnering with a great website design company, let’s explore some top options for companies you may choose to collaborate with. 

IMPACT 

IMPACT offers a wide range of marketing services and training. One of the solutions they offer customers and clients is website design on HubSpot or Wordpress sites. IMPACT strives to create sites that can be your company’s top-performing salesperson.

One of IMPACT’s beliefs is that your site has to be more than attractive — you need a strategy in place to get a solid ROI on your site build. Some of the key elements in IMPACT’s designs include:

  • Clear messaging based on Marcus Sheridan’s work, They Ask, You Answer
  • Visual content like videos and photos
  • UX-driven design that fits any screen
  • A focus on sales and audience education

IMPACT charges $12,500+ per month for planning and strategy sessions for your new site. Your site design and launch pricing is then based on your company’s specific needs in terms of design and support.

According to one customer, “Implementing They Ask, You Answer with IMPACT’s help has transformed my business.”

SmartBug

SmartBug Media strives to help you build a website capable of bringing your business qualified leads. They specialize in turnkey websites but also offer full-service and custom website design packages.

SmartBug’s packages features content strategies, custom designs, and SEO best practices. The SmartBug team will work with your startup to ensure every element of your website matches up with your brand’s vision, mission, and messaging.

With SmartBug, you can also benefit from technical support post-launch. You can work with the team at SmartBug to update content, fix bugs, and more.

SmartBug’s pricing is only available upon request.

One customer says, “They’re very cost-effective, so we get quality work and a well-managed project at a good value."

Media Junction

Media Junction is a HubSpot website design agency that prides itself on providing their clients with beautiful websites that get the job done. One of Media Junction’s core beliefs is that no two sites and no two clients are exactly alike. Instead, they strive to understand each company’s unique goals and needs, and craft a custom site that fits those needs.

When you work with Media Junction, you get support during:

  • Strategy
  • Site design
  • Front- and back-end development
  • Launch and post-launch

Media Junction can also help with ADA compliance site copywriting, and more. 

Pricing for custom website design through Media Junction starts at $30,000.

One customer says, “Media Junction helped us develop a new brand for our company… they really went above and beyond to make sure we were comfortable every step of the way. I would highly recommend their team.”

Lean Labs 

Lean Labs is a hybrid growth team that does a lot more than just website design. With our full team of marketing professionals and experts, we’re well-equipped to help SaaS and Tech brands scale lead generations and profitable customer acquisition. Our packages can help you 10X your growth in 24-36 months.

Our main goal is to help you turn your website into a growth funnel. We understand the need for a full-funnel approach to marketing, however — your website is just one piece of the puzzle regarding profitable, scalable growth for your startup. 

When you partner with Lean Labs, you’ll go through the following steps with us:

  1. Crafting a custom go-to-market strategy
  2. Building a custom growth website
  3. Working with a hybrid growth team to incorporate proven growth marketing methodologies
  4. Fine-tuning your website using conversion rate optimization

We also offer website design projects separate from our growth marketing partnerships. 

Related Read: Six Best Tools for Creating Websites That Convert

We offer different pricing packages for innovative, dedicated brands. Our most basic package for custom website design begins at $20,000. However, if you really want to create a massive shift for your brand and launch a beautiful, high-conversion website in 90 days, you’ll want to go with our Impress package, which begins at $40,000.

According to the co-founder of Story Collaborative, Amy Alexander, “The team at Lean Labs are among the most transparent, generous, and visionary in Inbound marketing. They have revolutionized our business, and fueled the future of our company for guaranteed success.”

SmartSites Digital Marketing 

SmartSites is an award-winning digital marketing agency passionate about embracing the latest technologies to help your brand grow. You can partner with SmartSites for a wide range of marketing services, but they do offer website design services.

SmartSites promises beautiful websites that load quickly and look good on any device or screen size. Some of SmartSites’ other offerings include:

  • Pay-per-click advertising campaigns
  • SEO assistance
  • Email and SMS message marketing
  • Social media marketing

SmartSites’ pricing is only available upon request. 

One happy client reports, “SmartSites helped us get our SEO started up and was there to guide us through the UX/UI process and technical setup of the site. They were like an extension of our own company, true partners and we really enjoyed working with them.”

Choosing the Best Custom Website Design Company For Your Startup 

The options listed in this post are all capable of crafting a beautiful, modern site for your startup. However, remember, when it comes to website design, looks aren’t everything. 

To get the most out of your website, you need a site built to convert your visitors and guide them along their buyers’ journey. In other words, you need more than a custom website design company — you need a growth partner.

Lean Labs can help your startup craft a beautiful, high-conversion website and create marketing campaigns that deliver, offering incredible ROI that will let you 10X your growth in 36 months.

You can schedule a growth mapping session with us today to get started or check out our free resource, the Website Transformation Toolkit. 

Mallory Kuhn
Post by Mallory Kuhn
July 06, 2023
Mallory is a Growth Marketer at Lean Labs, working with brands to ignite their growth engine through conceptualizing, implementing, and optimizing growth marketing strategies.

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