Mallory is a Growth Marketer at Lean Labs, working with brands to ignite their growth engine through conceptualizing, implementing, and optimizing growth marketing strategies.
There’s no denying it: customer acquisition is the lifeblood of any B2B tech or SaaS business. So, when the well looks like it’s starting to dry up, you need to solve the problem ASAP. Challenges to ...
You know you need to have a steady flow of customers moving through your sales pipeline funnel to keep the lights on. But to keep that momentum going, what should you focus on: leads or customer ...
Every marketing and sales leader has faced this question: what do you do when you’re not hitting your KPIs? Maybe you’re not getting as much return on ad spend as you used to. Or you feel like your ...
Does your customer acquisition strategy have a fatal flaw? In our experience, many brands rely too much on Google ads and paid social media posts to acquire customers. With more businesses and ...
